Over five months, I supported Philadelphia-based cosmetics brand Pound Cake as a graphic designer, creating Meta ads, social and web graphics, and print materials for their Cake Theory Lip Oil shade launch, Memorial Day Sale, and ad catalogue. I also designed a series of ads spotlighting their Cake Batter liquid lips, showcasing the brand's personalized, inclusive approach to cosmetics.
*Due to a signed NDA, project details and assets are limited in what can be shared publicly.
